ITT Goulds Pumps announced an online quiz that will raise awareness of the worldwide industrial pump business and generate company donations to teach first aid and cardiopulmonary resuscitation (CPR) around the world. Spotlighting pumps as the "heart of industry," ITT Gould Pumps has structured the promotion to benefit a global heart-health program that teaches first aid, including the recommended method for hands-only CPR.
The World of Pumps Quiz runs for 20 weeks, ending on April 1, 2012. Immediately following the end of the quiz on Pump Appreciation Day -- an international celebration of pumps as the heart of industry on April 10, 2012 -- the company will make a donation for each correct answer to the global Emergency Cardiovascular Care Program, which is supported by the American Heart Association and its global partners. For adults who suffer sudden cardiac arrest, receiving bystander-administered CPR can double or even triple the chances of survival.
"This fun quiz is one way that ITT Goulds Pumps is calling attention to the important role that pumps play in modern life, and to our new company, which resulted from the three-way ITT corporate spinoff on October 31," said Robert J. Pagano Jr., president of the ITT Industrial Process business, which includes ITT Goulds Pumps. "As part of the quiz, we are aligning ourselves with worldwide heart health, because our products are the functional heart of industry. As people take the quiz over the next few months, they also will learn that our donation will help saves lives by enabling people around the world to learn the proper steps for CPR."
Over the 20 weeks of the World of Pumps Quiz, participants can answer up to 10 questions -- a new one every two weeks. Question topics range from pump applications to pump technology and Goulds Pumps around the world.
To enter the quiz, participants can go to www.worldofpumpsquiz.com. Once they answer the first question correctly, quiz-takers can sign up to receive automatic notification when the next question is posted. Over the course of the quiz, participants can answer as many or as few questions as they like.
Using the themeline, "Play. Learn. Help.," ITT Goulds Pumps is promoting the World of Pumps Quiz through website banner advertising, e-mails to customers and prospects, and advertising in industry trade publications.
About ITT Corporation
ITT is a diversified leading manufacturer of highly engineered critical components and customized technology solutions for growing industrial end-markets in energy infrastructure, electronics, aerospace and transportation. Building on its heritage of innovation, ITT partners with its customers to deliver enduring solutions to the key industries that underpin our modern way of life. Founded in 1920, ITT is headquartered in White Plains, N.Y., with employees in more than 15 countries and sales in more than 125 countries. The company generated pro forma 2010 revenues of approximately $2 billion.