DURHAM, N.C. - 374Water, Inc., a social impact, cleantech company, announced that water industry veteran Dr. Tali Harif has joined the company as business development director to accelerate the development and commercialization of 374Water's AirSCWO systems in Europe.

With over 15 years of senior executive experience in the global water industry, Harif will be instrumental in establishing 374Water's European business, leading opportunities in the treatment of wastewater, biosolids, industrial waste, food waste, and landfill leachate.

"Tali is a water industry expert in technology, innovation management, and business development. She will be extremely valuable developing business and managing the opportunities we are fortunate to have in Europe,"  CEO Kobe Nagar said.

"I am extremely excited to join 374Water where, as an early advisor to the company, I've had the pleasure to see it transition from a university project supported by Duke University and the Gates Foundation to a company with a disruptive product able to provide solutions to multiple market verticals, now being manufactured at scale," Harif said.