STAMFORD, Conn – United Rentals, Inc. has announced that Dale Asplund, executive vice president and chief operating officer, will be leaving the company on September 29, 2023, to take the role of president and chief executive officer at another public company outside of the equipment rental industry. Asplund joined United Rentals in 1998 and was named chief operating officer in 2019. He will remain in an active role with United Rentals through September 29 to ensure a smooth transition to Michael Durand, who is being promoted to chief operating officer.
Durand joined United Rentals in 2002 as a branch manager and has held roles of increasing scope through the present day, including district manager, region vice president and his current role of senior vice president of sales and operations. Durand has been an integral leader across all aspects of sales and operations at United Rentals, including the company’s go-to-market strategy, large acquisition integrations, operations strategy and operational excellence. He has built strong and enduring relationships within United Rentals and its customer base over his more than two-decade career, making him the ideal choice to follow Asplund as chief operating officer.